ALL meanings of brand image
brand im·age
B b - countable noun brand image The brand image of a particular brand of product is the image or impression that people have of it, usually created by advertising. 3
- noun brand image the attributes of a brand as perceived by potential and actual customers 3
- noun brand image (advertising) the set of emotional and sensory inputs a consumer associates with a particular product or service in their episodic memory system. 0