ALL meanings of viral marketing
vi·ral mar·ket·ing
V v - noun viral marketing a marketing strategy that focuses on spreading information and opinions about a product or service from person to person, especially by using unconventional means such as the Internet or email: Which online social networks can help with viral marketing? 1
- noun viral marketing (advertising and marketing) A technique aiming at reproducing "word of mouth", usually on the internet or by e-mail, for humorous, political or marketing purposes. 0
- noun viral marketing a direct marketing technique in which a company persuades internet users to forward its publicity material in e-mails (usually by including jokes, games, video clips, etc) 0
- noun viral marketing a marketing strategy in which conventional media are eschewed in favour of various techniques designed to generate word-of-mouth publicity, in the hope of creating a fad or craze 0